Generative AI Copy Tools from Tailwind for Social & Email

Tailwind has announced the launch of Ghostwriter, its new generative AI tool that promises to revolutionize the way small businesses create content for their digital marketing campaigns.

The new tool is a solution for businesses struggling to keep up with the ever-growing demand for content on platforms like Pinterest, Instagram, and email. By leveraging Tailwind’s deep background in social media and small business marketing, Ghostwriter helps users generate natural-sounding and effective copy quickly and easily.

Ghostwriter was developed out of Tailwind’s acquisition of Replier.ai, and is designed to expand Tailwind’s offering to include content creation. With Ghostwriter, small businesses now have access to a comprehensive suite of marketing tools and services, making it easier than ever for them to execute effective campaigns and grow their businesses.

Greg Starling, Head of Strategic Partnerships at Tailwind, believes that this new feature will help to remove an important hurdle in the marketing process. “With Ghostwriter, we’re able to remove a big marketing hurdle with a tool that doesn’t stop at telling users what to do, but actually does part of the work for them,” he said. This new tool is sure to be a tremendous help to Tailwind users, allowing them to save time and get their marketing messages out faster.

With its ability to quickly return examples of copy based on users’ unique inputs, Ghostwriter can break writer’s block and make users’ marketing efforts more efficient and effective. The initial beta offering of Ghostwriter has been met with rave reviews from its members, with 7 out of every 10 users reporting they would be “very disappointed” if they couldn’t use the tool and an overwhelming 100% of surveyed users say they would continue to use Ghostwriter regularly.

Tailwind reported that Ghostwriter is performing remarkably, with over 80% of sessions resulting in users publishing one or more pieces of copy written by AI technology. Ghostwriter is helping marketers save time and money while producing high-quality copy that drives conversions.

Source: Bridesview Inc. dba Tailwind